Training Objectives:

When you have successfully completed the CAPS Program, you will remember to Listen effectively, evaluate your Prospect's Attitude, and know how to Adopt and Demonstrate the appropriate CAPS™ Communication Skills to achieve your sales objectives.

Most ‘Advisors’ have reason to believe they're pretty good at persuading others to make decisions and successful Advisors have many good selling ideas of their own, but those who are most successful are always willing to consider other proven ways to help them make the most effective use of their time with prospects and clients.

CAPS is an ideal program for both the experienced and new Advisor. The communication principles CAPS teaches are applicable to everything you already know, or want to know, about selling and practicing ethical persuasion.

So, what are we saying? Simply this... CAPS can help you become a more successful Advisor because it will make you conscious of what you need to do to communicate with prospects and clients and ethically persuade them to take appropriate action now to and achieve the results they want.


Items to bring to Class:

Please bring a couple of pens and a copy of regularly used sales materials to class, including brochures or point of sale tools. The benefit of bringing these items is that we can answer questions you may have about how to incorporate CAPS™ Skills with the use of these familiar sales tools.


Classroom Training Agenda:

DAY ONE:

DAY TWO:

7:45   Coffee and Rolls  

8:00   Introduction

7:45: Coffee and Rolls

8:00   Impressions and Feedback

             Probing Skill

           Review of Day One Skills

             Closing Skill

           Transition Skill

12:00 Lunch Break

           Coaching Exercise/Transitions/Probing

   1:00 Reconvene – Q & A

           Overcoming Objections

           Supporting Skill

           All Skills Role-play

           Proving Skill

1:00 Closing Comments & Adjourn

           Roleplay#2

 

5:00   Conclusion of First Day